Register for free to
view the full innovation profile.
Revolutionize your travel with the Smart Destination Card:bringing innovation and convenience by connecting destinations,digitalizing processes,and integrating systems effortlessly
About
The name and solution Smart Destination card is not directly related to AS Watson, but it is certainly aligned with the logic of the offer. We have one of the best gift card solutions in the world, which not only serves a financial purpose but is also an excellent marketing tool for attracting new customers – more at www.smartgifty.com. This is one of the levers for acquiring new customers, who receive a gift card from an 'ambassador' because they wouldn’t recommend it if they weren’t satisfied. Once the customer is with us, it's up to us to impress and convince them to stay our customer. This is where various loyalty program options come into play. We believe the key is segmentation and communicating the right offer to specific segment groups. We enable all of the above.
Key Benefits
1. **Innovative Gift Card Solution**: The Smart Destination card serves not only as a financial tool but also as a highly effective marketing instrument for customer acquisition, setting it apart from traditional gift cards.
2. **Customer Acquisition Tool**: The card acts as a lever for acquiring new customers by utilizing ambassadors (existing customers) who recommend the card because of their positive experiences, increasing trust and reach.
3. **Enhanced Customer Loyalty**: Once customers are engaged, the card helps businesses use loyalty programs and segmentation to personalize offerings, encouraging customers to remain loyal and engaged.
4. **Segmentation and Targeted Communication**: The solution allows businesses to segment their customer base and deliver tailored offerings, enhancing the relevance and appeal of marketing efforts to different groups.
5. **Brand Advocacy**: The use of ambassadors, who are satisfied customers, drives organic recommendations, leveraging word-of-mouth marketing to build brand trust.
6. **Marketing and Engagement Tool**: The card not only brings customers into the store but also provides a platform for ongoing engagement through personalized offers, boosting repeat visits and sales.
These benefits highlight the Smart Destination card as a strategic tool for both attracting and retaining customers, while offering businesses valuable data and flexibility to manage customer relationships.
Applications
World