Register for free to
view the full innovation profile.
Re is a borrow anywhere, return anywhere, reuse anywhere alternative to single use packaging.
About
Re enables brands, retailers & consumers to switch due to our multi-stakeholder co-development of: 1. A nationwide network of return points and washing facilities 2. Low-cost, standardised, leased packaging-as-a-service with lower carbon emissions 3. Whole-system collaborative approach with a consumer behaviour change focus 4. Standardised packaging for reuse: glass, steel or aluminium dependent on needs Focusing on Prefill and Refill-on-the-go. We can bespoke our innovation process to specific stakeholder needs whether packaging standardisation, material development, logistics, washing, return point infrastructure, digital tracking and data analytics. Our multi-stakeholder collaborative approach is key to co-designing solutions that can be implemented by addressing key business and system barriers.
Key Benefits
Consumers and customers can buy the product but hire the packaging. Brands and retailers can engage with a whole-system solution and tap into the frustrated, latent demand for reusable packaging. Convenient, easy and accessible.Never have to remember your water bottle or hot drinks cup again. Lower emissions Reduce single use packaging Hit CSR and ESG targets Data-powered approach
Applications
As this is a whole-system approach, we'd look to engage with all stakeholders but through the lens of our initial client. By coordinating and onboarding the key stakeholders, we can co-design and develop the relevant solution in stages depending on the barriers and enablers present. This phased approach is dependent on addressing and de-risking the following: 1. Desirability (validated market demand) 2. Feasibility (delivery capability) 3. Viability (economic model works) 4. Circularity (circular and system business model) Our clients and partners include major brands, retailers and supply chain enablers from UK, Europe and the world.