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Nymble is building countertop robots which cook the finest recipes on the planet at the tap of a button. Pick a recipe, add ingredients, and Nymble cooks the perfect meal for you.
About
Nymble is on a mission to put a private chef in every kitchen. We're doing that by building a countertop cooking robot that cooks the finest recipes on the planet at the tap of a button, right inside your kitchens. All a user needs to do is choose a pre-programmed recipe from a list of chef-crafted recipes, load up the ingredients, and tap "cook" while the Nymble robot takes care of the rest. It works just like a human chef and uses proprietary software and sensors that measure changes in temperature, color, consistency, etc. to cook the perfect meal for you and your family every time. Just set it and forget it! Our early customers use our product 12 times a week, which is why we also help users with meal planning, creating grocery carts based on meal plans, and more. Users love our product because it helps them save hours in the kitchen every day, and enjoy novel dishes customized to their preferences while providing a cheaper and more sustainable alternative to takeouts and meal kit services.
Key Benefits
Our primary value addition is that it helps our users save time and that it guarantees tasty but healthy food every time. If someone spends 2-3 hours daily in the kitchen, we can help them save at least 75% of that time (leaving the time out for meal prep). That means you can save 40+ hours in a month while enjoying a wide variety of home-cooked meals so you don't have to eat the same things every day. With time, there are also monetary and environmental benefits as our services are at least 50% cheaper than eating out frequently or any other meal kit service provider.
Applications
We are targeting residential end-users, specifically Gen-Zs and Millennials (25 – 46 year-olds), in the US who live in "Dual Income with Kids" households. Key Characteristics - 1) Working parents with busy schedules 2) People who are concerned about how their eating habits affect their health 3) Average annual household income of at least 100,000 USD 4) People who are not necessarily looking for convenience but want ways to save more time for other activities. There are roughly 18 million households in the US which fit these criteria, and we expect to earn $1500 per household per year. Therefore, this creates a $27 Billion opportunity for us to seize. This demographic forms a major part of our target audience, but our product has proven to be useful for other demographics too, such as - single-parent households, dual income, and single-income with no kids households. We help our users save time and enjoy home-cooked meals, so there's time for activities that are more important to them, such as spending time with their families, working out, etc. We also help our users save money while enjoying a healthier lifestyle, not just for themselves but for the environment too as we cut down on the packaging waste produced by takeouts and meal kit services.