- Collect and incubate - Share and collaborate - Push thought leadership - Turn ideas to concepts - Support culture of open innovation and sharing - Engage with customers
About
The ideation platform is a key route into relationship and ongoing business development. By using it customers can collect ideas more quickly and openly. What is ideation? Ideation is the creative process of generating, developing, and communicating new ideas. The structured workflow helps informed ideas find relevant subject matter experts and helps decision makers to identify and act on the best ideas. Using co-creation and crowdsourcing as key tools to open dialogue with employees, customers, partners and other stakeholders improves processes and drives innovation at a lower cost. Who ideates? Organisations which are serious about innovation and who encourage ideas across their business – listening to their employees, partners, customers and clients. How to ideate? Collaboration – Low implementation cost and builds an ideas pipeline based on solutions to real problems Operational – New solutions for clients, or enhancing existing experiences and operations Motivation Create a dynamic value-add workplace which encourages employee engagement, attracting new and retaining the best talent Strategy – Positioning in the market place as a thought leader.