Hashting uses patented mobile tech to connect any marketing touchpoint (online/offline) in 1 click to SMS & WhatsApp where we reward consumers with digital coupons or reward points

About

Hashting uses patented mobile tech to connect any marketing touchpoint (online/offline) in 1 click to SMS, WhatsApp & Messenger, where we reward consumers with digital coupons or reward points. We capture all 1st Party Data for our brand partners, allowing us to continue the conversation through range-selling, loyalty purchases & recommend-a-friend. We are not an App. We serve consumers directly in SMS, WhatsApp & Messenger meaning that we are the quickest & easiest consumer journey available in the market. Everything we do is unique to each mobile ID, fully fraud secure & tracked on a real-time dashboard.

Key Benefits

Closed-loop marketing. We connect any marketing touchpoint, to any consumer, using any sales channel. In doing so, we are the only solution with a fully closed loop on the consumer journey. Not only does this closed-loop enable us to provide real-time tracking & follow your lower-funnel conversion in real-time, but more importantly it allows us to identify where conversions come from & how to improve your efficiency. It’s simple, you can’t improve what you can’t measure. Seamless consumer journeys. Why download an app when you don’t have to? 1 in 4 people delete apps after the first use (within the 1st 24 hrs), whereas SMS, WhatsApp & Messenger are established as prime real estate on mobile. Consumers already have these apps downloaded & are already in the habit of visiting them multiple times a day. Privacy. As standard. Hashting was born out of a GDPR compliant environment. Everything we do is driven by multiple opt-ins by the consumer. No app. No 3rd party data. No cookies. Just a direct conversation with 1 brand, on an instant messaging platform of your choice.

Applications

We work with clients such as Nestlé, Procter & Gamble, General Mills, Bacardi, PepsiCo, & L’Oréal to keep them at the forefront of change in a mobile-connected world. Across 3 core principles: Connect any media; convert to purchase at any store; & continue the conversation direct to consumer), we offer many different practical applications. Our top 3 applications: Digital loyalty schemes: Seamless loyalty schemes via Instant Messaging channels) Digital drive-to-store: Use digital touchpoints to drive consumers in-store to redeem an offer) Digital contactless sampling: Use digital touchpoints to reward consumers with a free product in-store/online). All of which come with 1st Party Data collection as standard & full touchpoint-conversion analysis to measure & improve customer acquisition.

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