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A bespoke, fully customisable web-app & suite of tools, focused specifically around 12 foundation technologies. Each capable of driving powerful marketing activations.
About
A global web-app and platform, bespoke to your needs, in which brand marketing teams are able to understand and then leverage the complete comms-tech landscape. The Toolkit focuses on 12 'foundation' technologies and enables global or local marketing teams to harness these crucial digital capabilities to give their brand and its marketing an unfair marketing edge.
Key Benefits
A complete understanding and appreciation of 12 key 'foundation' tools, technologies and capabilities.The ability to implement world-class global or local marketing campaigns with an unfair advantage over competitors.An established and finely honed feedback loop around the toolkit and any campaigns run. Using the full might of GA4, plus other additional proprietary measurement tools linked to specific tech.More effective use of key digital tools within your Marcos activity, saving time, money and generating better results.World-class implementation of all foundation tech.The full range of Marcos capabilities outside of the digital realm, including strategy, planning, conceptualising, ideation, creative, design & visualisation etc...Global marketing and digital support, however and wherever it's needed.
Applications
Global businesses and brands.Global or central brand marketing or communications teams.Local in-country marketing communications teams.