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Imagine a situation where your kitchen bin did all the clever stuff for recycling. No more wondering which plastic to put in which bin. Get 100% user engagement without trying.
About
The recycling market suffers from lack of consumer engagement. Only 59% of plastic bottles make it to be recycled. Consumers are being asked to do more and more and it's one area where technology is not being utilized. Imagine a system which is the reverse to a self serving till. You scan your packaging and place it into the "bin". Simple as that. No need to understand what the difference is between PET and HDPE. What if your kitchen bin doesn't need emptying for 2 months (and maybe a lot longer) and what if the collectors came at a date and time of YOUR choosing and you were credited for your waste as a commodity. Below the radar at present, but significant funds of £1M already invested.
Key Benefits
Turning the recycling industry on it's head Turning poor user engagement for recycling into an automated process. Thereby going to 99% recycling overnight. Credit given to users for recycling Much more convenient - may not have to empty your bin for many months. Refuse collectors come at a time/date of your choosing based on your calendar.
Applications
Domestic kitchens Possible bar/restaurant use