Register for free to
view the full innovation profile.
Beauty Buddy is a data analytics company that uses real-time data gathered through an innovative app. This game changing data enables beauty brands to access relevant consumers.
About
Beauty Buddy is a data analytics company that uses real-time data gathered through an innovative app like TripAdvisor for Beauty. This game-changing data enables beauty brands to access relevant consumer and product interaction data. Providing brands with actionable insights, sentiment analysis, competitor comparison and engaging analytics, allowing brands to make better-informed business decisions. Beauty Buddy also allows brands to do personalization at scale connecting directly with consumers with intent to purchase offline and online with product sampling and bespoke questionnaires.
Key Benefits
Product Sampling Targeted sampling increases brand and product awareness. Provides Consumer-Generated Content and additional reviews Trusted Reviews Reviews and Ratings increase sales. Retailers partner with Beauty Buddy to display reviews and ratings on their e-commerce sites. Virtual Sales Assistant 72% of consumers do not want to ask for assistance. Beauty Buddy fills this gap by provided information required by the consumer to make a purchasing decision. Industry Reports Monthly reports showcasing trends and insights identified in the unique data gathered through Beauty Buddy app. Live Interactive Data Brands access their data via a personalised dashboard. Can include Competitor and Sentiment Analysis.
Applications
Women aged 15 -45