Register for free to
view the full innovation profile.
Launch your next CPG bestseller in months, not years. Understand the maturity of a trend, dive into the drivers behind the trend, and predict its trajectory.
About
At Ai Palette, we’re on a mission to help CPG brands, flavour houses and ingredients companies create their next bestseller by providing superior consumer insights that accelerate time to market and increase the likelihood of product success. Our predictive analytics platform gives product innovation teams the ability to track trends as they emerge, grow and mature across markets, and predict their trajectory, all in real time. Ai Palette delivers actionable insights in 15 languages (and counting), through proprietary technology that combines predictive analytics, natural language processing and computer vision to monitor trends. Our datasets go beyond social media and search to include locally-relevant sources like on-premise restaurant data, and ecommerce for a 360-degree view of the food landscape. Many of the world’s top CPG companies use Ai Palette throughout their product innovation process to conceptualize new products, optimize product portfolios, localize product lines and strengthen reason-to-believe propositions.
Key Benefits
* Identify white space opportunities using early trend signals * Get insights on a trend in real time, not in 3-6 months * Analyze organic conversations based on millions of data points. No more qualitative bias! * Data sources customized for a specific market * Easy-to-use visual platform: charts, grids, and downloadable files
Applications
Consumer Insights: See today’s trends today, not in 3 to 6 months Research & Development: Conduct research that translates to success in the market Business Development & Marketing: Make bets on trends that will continue to grow